Posts Tagged ‘Softbox RFi 5′ Octa’

Gravity defying dance photography

Written by Jens-Linus Lundgren-Widén on . Posted in On location

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© Kevin Richards

© Kevin Richardson

New York based fitness photographer Kevin Richardson calls his niche dance and movement photography. With meticulous precision he catches professional dancers mid-air, mid-pose, seemingly defying gravity. We asked him how, and why, he does it.

During the past couple of years Kevin Richardson has been hauling his Profoto D1’s and Profoto B1’s around the streets of New York. This ongoing venture is part of an imagery that goes under the name Dance As Art: the New York City Photography Project, a hundred some photos depicting professional dancers striking poses, not seldom in the middle of a leap.

“I had this grand idea of creating images of dancers as these gravity defying, agile and powerful beings, and New York City in the background as secondary character.”

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On-location photography with Esam Hassanyeh

Written by Jens-Linus Lundgren-Widén on . Posted in Off-camera flash, On location

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© Esam Hassanyeh

© Esam Hassanyeh

Shooting on-location portraits in different parts of the world demands both technical and people skills. Photographer Esam Hassanyeh is using his experience to create an as natural situation as possible. He has just came back from a photo project in Ethiopia and showed us his behind the scenes video.

Esam Hassanyeh is a world citizen if ever there was one. He is Lebanese, born in Sierra Leone and grew up in the UK. The last 15 years he spent in Paris, Jakarta and Dubai. Now he is back in London and has just finished a photographic and cultural project with the Hamar tribe in Ethiopia.

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Andrea Belluso’s Clever Solution for Shooting Shiny Surfaces

Written by Andrea Belluso on . Posted in The light shaper

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© Andrea Belluso

© Andrea Belluso

Andrea Belluso is an experienced photographer with more than three decades in the business. Every now and then, Andrea takes us behind the scenes of a recent shoot to share some of the knowledge he has gained over the years. This time he gets out of the comfort zone and shoots something he’s never done before. Here’s his story about it. 

Something strange happened. I was asked to do something I have never done before: shooting kitchen appliances and wash machines. This is also something that is extremely specialized in terms of lighting because of all the highly reflective surfaces involved.

The client was Electrolux and the brief made me feel a bit more at home since it was involving lifestyle with some models. The project was to promote their range of compact kitchen appliances. The images will feature in a trend report and on social media channels to highlight global urbanization and how this impacts sustainability and the effect on the size of our living spaces. This means that it is also a subject matter that I found interesting.

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Joe McNally Explains Lighting Ratios

Written by Fredrik Franzén on . Posted in Videos

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Joe McNally is not your average Joe. With a career spanning over 30 years and including assignments in more than 50 countries, Joe McNally has shot everything everywhere in every thinkable sort of way. In addition to being an exceptionally experienced photographer, Joe is also known for his remarkable ability to share that knowledge. In this video he explains what lighting ratios are and how to use them to improve your photography. Here is how it works, in Joe’s own words.

So the cool thing about being a photographer is that you can take a piece of your imagination and make it real by taking a picture of it.

But what stands between you and the realization about imagination? All this technology with all these numbers attached to it, right? F-stops, shutter speeds … and lighting ratios, which is what we’re going to talk about now.

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Joe McNally Explains TTL

Written by Fredrik Franzén on . Posted in Videos

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Joe McNally is not your average Joe. With a career spanning over 30 years and including assignments in more than 50 countries, Joe McNally has shot everything everywhere in every thinkable sort of way. In addition to being an exceptionally experienced photographer, Joe is also known for his remarkable ability to share that knowledge. In this video he explains what TTL is and how to use it to improve your photography. Here is how it works, in Joe’s own words.

So we’re here in a photo studio today discussing the principles of TTL flash using the Profoto Off-Camera Flash System.

If you watch the video, you will see that there is a Profoto Softbox RFi 5′ Octa behind me. It’s fitted with a Profoto B1 Off-Camera Flash, which is a battery-operated system, right? And I’ve got TTL control over it.

If you see that size of light, especially in a studio, historically you would say: “Oh, that’s a manual light! I have to go over and adjust that light.” But the beauty of the Profoto system is that not only has it got this tremendous array of Light Shaping Tools, it also has TTL technology.

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